Developing International Markets

Weather Bos™ has been selected by the U.S. Department of Commerce to participate in a number of international trade missions and trade shows this coming year. This includes the annual Hannover Messe Fair in Hannover, Germany which showcases over 7,000 companies, representing major industries from every corner of the world. All major countries send government trade representatives to search for new technology and products at these trade shows. Prior to the shows, the Department of Commerce will schedule meetings between Weather Bos™ representatives and the heads of governmental agencies and leaders of major companies who are prequalified by the Department. They will provide us with our own private display and office, along with an interpreter.

Our close contact with the Department of Commerce over the years has resulted in this new global working relationship. This will allow us to promote Weather Bos™ products and help establish new manufacturing facilities and distribution throughout the international market. Weather Bos™ is pleased to be a select member of the Department of Commerce's Gold Key Service. The Gold Key Service is a custom-tailored service for U.S. firms, such as Weather Bos™, planning to visit a particular country. In whichever country we choose to visit the local Department of Commerce agent, in conjunction with the Embassy or Consulate, offers us the following services: market orientation briefings, market research, introductions to potential qualified customers from their extensive database, assistance in developing a sound marketing strategy, effective follow-up plan, and a private interpreter.

The Department of Commerce also provides us with a customized market analysis, a market research report custom-tailored specifically to Weather Bos™ products. It assesses the targeted market and provides essential marketing facts, including: key competitors; comparative prices; distribution channels; promotion practices; trade barriers; and potential representatives, licensees, or joint-venture partners, and all this at no cost to Weather Bos™. We have found the personnel at the U.S. Department of Commerce to be extremely qualified and dedicated to promoting U.S. companies and products throughout the global market.

Another Department of Commerce extension is the Commercial News USA magazine, an export marketing catalog for U.S. products and services. Weather Bos™ has been featured prominently in recent issues of Commercial News, which is disseminated to thousands of foreign contacts and all U.S. Embassies and Consulates throughout the world. Due to this exposure and our 600+ page world wide web site, Weather Bos™ receives thousands of requests weekly from around the world regarding our environmentally safe, non toxic products.

More on Marketing:

Prospective Customers

Marketing for the 21rst Century


International Business Plan

Back to International Business Opportunity Index  

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